Privacy Policy
Last updated: October 25, 2025
How We Collect and Use Your Personal Information
We collect personal information when you interact with our website and services. This includes information you provide directly and information collected automatically.
The types of personal information we collect include:
- Contact details: name, email address, phone number, and shipping/billing address.
- Order information: items purchased, order history, payment details, and delivery preferences.
- Account information: username, password (encrypted), account preferences, and wish lists.
- Customer support information: correspondence with our support team, feedback, and enquiry details.
Information Collected Automatically
When you visit our website, we automatically collect certain information about your device and browsing behaviour. This includes:
- Cookies and similar tracking technologies.
- Pixels and web beacons for analytics and advertising purposes.
- Device information such as IP address, browser type, operating system, and screen resolution.
- Browsing data including pages visited, time spent on pages, click-through rates, and referral URLs.
Information from Third Parties
We may receive personal information about you from third-party sources, including our e-commerce platform provider, payment processors, shipping carriers, and marketing analytics services. We use this information in conjunction with the data we collect directly to fulfil orders, improve our services, and personalise your experience.
How We Use Your Personal Information
We use your personal information for the following purposes:
- Providing services: Processing and fulfilling orders, managing your account, and providing customer support.
- Marketing and communications: Sending promotional emails, newsletters, and personalised recommendations (with your consent).
- Security and fraud prevention: Protecting our website, detecting fraudulent activity, and ensuring the security of transactions.
- Analytics and improvement: Understanding how customers use our website to improve functionality, product offerings, and user experience.
How We Disclose Personal Information
We may share your personal information in the following circumstances:
- Service providers: Third-party companies that assist with payment processing, shipping, analytics, and marketing.
- Business transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
- Legal compliance: When required by law, regulation, or legal process, or to protect the rights, property, and safety of FALKE, our customers, or others.
Third Party Websites and Links
Our website may contain links to third-party websites and services. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.
Children’s Data
Our website is not intended for children under the age of 16. We do not knowingly collect personal information from children. If we become aware that a child has provided us with personal information, we will take steps to delete such information promptly.
Security and Retention
We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. We retain your personal information only for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements.
Your Rights and Choices
You have the following rights regarding your personal information:
- Opt-out of marketing: You can unsubscribe from marketing emails at any time by clicking the “unsubscribe” link in any promotional email.
- Cookie preferences: You can manage your cookie preferences through your browser settings or our cookie consent tool.
- Access and correction: You may request access to or correction of your personal information by contacting us.
- Deletion: You may request the deletion of your personal information, subject to certain legal exceptions.
Complaints
If you have concerns about our handling of your personal information, please contact us using the details below. We will investigate your complaint and respond within a reasonable timeframe. If you are not satisfied with our response, you may have the right to lodge a complaint with a relevant data protection authority.
Contact
For questions or concerns about this Privacy Policy, please contact us at .falketdm@figretail.com